How it works

For every photo you donate, Johnson & Johnson gives $1 US US to Family Equality Council®. That $1 US US helps provide lesbian, gay, bisexual, transgender and queer (LGBTQ) parents with resources on parenting and family rights in their state. It takes 10 photos to provide one printed guide for a family.


The Family Equality Council connects, supports, and represents the three million parents in the US who are lesbian, gay, bisexual, transgender and queer (LGBTQ), and their six million children. We are changing attitudes and policies to ensure that all families are respected, loved, and celebrated—including families with LGBTQ parents. We are a community of parents and children, grandparents and grandchildren reaching across the country. For 30 years we have raised our children and raised our voices toward fairness for all families. 

The Family Equality Council is one of the non-profit charitable partners included in this year’s CARE WITH PRIDE™ program. Through our CARE WITH PRIDE™ initiative, Johnson & Johnson Family of Consumer Companies seeks to raise awareness of the negative impact of bullying on the overall health and wellbeing of our youth, while cultivating respect and equality for all families.

Visit the Family Equality Council site  

Visit the CARE WITH PRIDE™ site  

Make a monetary donation  

You can donate a photo to one cause, once a day. For every photo donated to the Family Equality Council, Johnson & Johnson Services, Inc. has donated $1 to that cause. Photo donations to the Family Equality Council ended September 30, 2016. The Family Equality Council will receive a minimum donation of $8,000.