How it works

For every photo donated, Johnson & Johnson gives $1 US to Girl Up. That $1 US goes toward helping girls in Rajasthan, India attend bi-monthly classes to teach them important skills and prevent them from getting married too young. It takes 24 photos to enroll one girl in an empowering program.


Girl Up believes that better communities and stronger nations all start with empowering girls. In support of UNFPA's Action for Adolescent Girls initiative, Girl Up sponsors a life skills and mentoring program for adolescent girls living in Rajasthan, India. The program seeks to protect girls’ rights, offering resources that help young women delay marriage and have children only when they are ready. The program focuses on educating girls, teaching them vocational skills and providing reproductive and sexual health education. Together, we can build a brighter future for girls in India. 

The Global Moms Relay is an opportunity to share stories of motherhood that inspire action to help improve the lives of mothers and children everywhere.

The Global Moms Relay will be active starting before Mother's Day until after Father's Day - May 4 to June 17. Every time you share a Global Moms Relay post with a friend or through your social networks, Johnson & Johnson will donate $1 to one of three global initiatives: Nothing But Nets, U.S. Fund for UNICEF and Girl Up.

Learn more at the Girl Up India site

Visit the Global Moms Relay site

You can donate a photo to one cause, once a day.* For every photo donated to Girl Up, Johnson & Johnson Services, Inc. gave $1 to that cause. Photos donated to Girl Up ended July 31, 2017. Girl Up will receive $60,000.

*unless otherwise specified