How it works

For every photo donated, Johnson & Johnson gave $1 US to Save the Children on behalf of the HEALTHY ESSENTIALS™ Program. That $1 US helped make it possible to provide antenatal steroids to help a newborn’s lungs mature.


Save the Children is the leading independent organization creating lasting change in the lives of children in need in the United States and around the world. Since 2000, Save the Children's Saving Newborn Lives program has worked with governments and partners, like Johnson & Johnson, to develop and support affordable and effective ways to improve newborn health and survival in many of the world’s poorest countries. During that time, substantial progress has been made towards defining the major causes of newborn deaths and documenting what can be done to address those causes in countries where the need is greatest.

"There is now substantial evidence that the vast majority of newborn deaths can be prevented with low-cost, low-tech care, such as teaching a mother the Kangaroo Mother Care method of keeping her newborn warm and to breastfeed her baby starting at birth," said Carolyn Miles, President & CEO of Save the Children. 

Visit the Save the Children site   

Make a monetary donation  

Visit the HEALTHY ESSENTIALS™ site  

You can donate a photo to one cause, once a day. For every photo donated to Save the Children, Johnson & Johnson Services, Inc. has donated $1 to that cause. Photo donations to Save the Children ended August 27, 2013. Save the Children will receive a minimum of $20,000.